Product design and UX for SaaS products
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The work before
Phoenux designs the interface, the system underneath it, and the states that decide whether people can actually use your product.
The work before
The states nobody designs are the ones that generate tickets
Most product design covers the path where everything goes right. Real users spend their time somewhere else: the empty account on day one, the request that times out, the field they filled in wrong, the edge case nobody scoped.
And without a system holding it together, every squad solves the same problem differently. Six months later the product looks like six products.
The work before
What's included
Product & interface design
The core surfaces of your product, designed with their real states — empty, loading, error, partial, and edge case.
What we do
- — Agentic Workflow UX
- — AI-native Design System
- — Web Design & UX
- — UX Audit + AI Readiness
- — Rapid MVP & Development
- — Legacy UX Modernization
- — Product & Interface Design
- — Design System
- — Conversational AI
Web design & UX
Marketing site and product web experience, structured so the thing you sell is the thing people find.
What we do
- — Strategy & Positioning
- — Research & Discovery
- — Content Design & UX Writing
Design systems
Components, patterns, and rules that keep the product coherent as teams and features multiply. Handoff your engineers can trust.
What we do
- — Search Engine Optimization (SEO)
- — Answer Engine Optimization (AEO)
- — Generative Engine Optimization (GEO)
- — Conversion Optimization
Legacy UX modernization
Rebuilding something live that looks finished and fails in real use, without a reckless rewrite.
What we do
- — Search Engine Optimization (SEO)
- — Answer Engine Optimization (AEO)
- — Generative Engine Optimization (GEO)
- — Conversion Optimization
In practice
What creation looks like in the wild
Real product surfaces from recent work. Full stories live in the portfolio.
Foodics
Restaurant tech
Sendoso
Corporate Gifting & B2B Engagement Platform
Unlayer
Embeddable email & document builder
LifeScript
Storytelling brand & UX
Akbar Khan Hospital
Healthcare UX & service
What you get
Everything you need to move from polished designs to a clear, scalable, build-ready product.
Designed screens covering the full state matrix, not just the happy path
A component library your engineers can build directly against
Documented patterns and usage rules, so the system survives new hires
Specs and handoff your team doesn't have to interpret
A migration path if you're modernizing something already live
Frequently asked questions
Can Phoenux work inside our existing design system?+
Yes. Phoenux works within existing systems as often as it builds new ones, and will tell you honestly which one your situation calls for. Rebuilding a system that mostly works is rarely the right spend.
Do you hand off to our engineers, or build it too?+
Either. Phoenux produces specs your engineers can trust, or delivers a working build on the lightest honest stack. The choice usually comes down to whether your team has capacity, not capability.
How is this different from hiring a freelance designer?+
A freelancer gives you one person's craft on one problem, which is often the right call for contained work. Phoenux brings research, interface design, and systems thinking to the same project, plus continuity when someone is unavailable. If a freelancer is what you need, we'll say so.
What's slowing your product down? Book a project call
Tell us whether you're building or fixing, the journey that pays the bills, and what "better" means in a metric you already track. You'll get back a scope, a duration, and a cut list. Or an honest no.